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April 25th, 2012

Introducing ‘Baby No Bugs’….the insect repellant that kids love to wear!

BabyLegs have just added another reason to wear leg and arm warmers this winter. Introducing the new ‘Baby No Bugs’ collection that does more than just keep your child warm this winter….

What is BabyNoBugs™?

BabyNoBugs™ is a NEW innovative line of arm and leg warmers by BabyLegs. The new range is specially treated with Insect Shield® technology, resulting in effective, odorless insect protection that lasts the expected lifetime of a BabyLegs® warmer. The repellency in these one-of-a-kind warmers protect by staying on the product, not on the skin.

This patent-pending technology for apparel, repels harmful insects such as mosquitoes, fleas, ticks, and many more! The collection will consist of a variety of cute, colorful, and fashionable bug–inspired designs.

Everyone in your family can wear Insect Shield® BabyNoBugs™ arm and leg warmers!

The following agencies recommend permethrin treated apparel: The World Health Organization (WHO), US Centers for Disease Control and Prevention (CDC), and The American  Academy of Family Physicians.

Insect Shield® treated BabyNoBugs™ – Tested and Proven

This fabric application results from years of intensive research and field study. Numerous studies have confirmed the effectiveness of permethrin-treated clothing as an insect repellent.  The testing methods follow United States Department of Agriculture (USDA) guidelines, and the results conclusively show that our unique, long-lasting insect protection works.

Insect Shield® treated BabyNoBugs™ is Durable!

The repellency of Insect Shield® apparel is EPA-registered to last through 70 launderings—the expected lifetime of a garment.  Normal home laundering is recommended—Do Not Dry Clean.

The collection will arrive at Babes in Arms mid-May. You can pre-order the BabyNoBugs™ Flea Market BabyLegs, Lucky Lady BabyLegs, Slug Bug BabyLegs, and Social Butterfly BabyLegs now for $18.95 each

 

April 16th, 2012

Frolicking in Fez…..The Australian Debut

“From the ancient Medina to the imposing gates of Fez, this dramatic labyrinth-like Moroccan print of high contrast black and white design evokes the mystery of Morocco.”

The ergobaby® Designer Collection Frolicking in Fez Carrier pairs the comfort, versatility, and convenience of ergobaby carriers with the sophisticated black print with red accent from Petunia Pickle Bottom®. The carrier has a 100% organic cotton body and lining and is GOTS certified. Like all our carriers, the padded shoulder straps and waist belt comfortably distribute baby’s weight between your shoulders and hips. The carrier holds and cradles your baby just the way you do, with your baby’s legs properly supported in a natural sitting position.

To welcome the arrival of the Frolicking in Fez carrier to Australia & New Zealand we are on the hunt for a guest blogger to try the carrier and post on our blog about their experience. Of course, the chosen guest blogger will keep the carrier!

Interested? Here are the details:

1. “like” the Babes in Arms Facebook page
2. “like” the ERGObaby Australia & New Zealand Facebook page
3. Describe in 50 words or less why YOU would be the perfect guest blogger to try the new ERGObaby Frolicking in Fez carrier.
4. Visit the Babes in Arms site and tell us how many ERGObaby carriers make up the Petunia Pickle Bottom collection

NOTE: Use the comment section below to submit your entry.

CLOSES: Sunday, May 20 2012 at midnight EST

If chosen to be the Babes in Arms Frolicking in Fez Guest Blogger, you agree to:
I. Trial the ergobaby® Designer Collection Frolicking in Fez Carrier  over a one week period with your baby/toddler
2. Provide us a 300-500 word blog post about your Frolicking in Fez adventures within 2 weeks of receiving the carrier.
3. Provide (at a minimum) x2 high quality images of you using the carrier to accompany your post on our blog.

 

Terms and Conditions

Our competitions are open only to Australian and New Zealand residents aged 18 and over.
All entrants must “like” the Babes in Arms and ERGObaby Australia & NZ Facebook Pages.
An ERGObaby Designer Collection Forlicking in Fez Carroer f RRP$209.00 will be awarded to ONE (1) Guest Blogger.
Prizes will be posted to the Guest Bloggers nominated address (Australia or New Zealand)
This competition is a game of skill. The winning entry will be chosen by a selection panel based on the entrant’s creativity and skill in answering the nominated questions.
The judges’ decisions are final and no correspondence will be entered in to.
All entrants must follow the instructions provided 
Babes in Arms reserves the right to change the dates of the promotion if required.  Also, if there are compelling technical or administrative reasons which we cannot control, Babes in Arms can cancel or modify the promotion. Notice of any changes to the promotion will be given at blog.babesinarms.com.au
The winners will be notified by email and their name will be published on the Babes in Arms blog within 2 weeks of selection
Babes in Arms reserves the right to select an alternate winner if BIA’s determines in its sole discretion that the winner/s do not adequately satisfy these terms and conditions.
Prizes are not transferrable and not redeemable for cash.
The prize winner is responsible for any expenses, fees and costs connected with the prizes that are not included in the prize descriptions.
Babes in Arms and their promotional partners are not responsible for any loss or damage in relation to the prize once it has been awarded.
All entries become the property of Babes in Arms. Once submitted, your entry will not be returned to you. In return for entering the competition you grant Babes in Arms a worldwide, non-exclusive, irrevocable licence in perpetuity to reproduce, publish, adapt, communicate and broadcast all or part of your entry in any media for the purposes of this competition and inclusion in Babes in Arms branded products and marketing materials.
Babes in Arms will use the personal information contained in your entry to conduct the promotion, and award the prize.
If you win a prize, Babes in Arms can use your name to credit you for your entry and for marketing purposes.

 

 

April 12th, 2012

Babes in Arms Named Small Business Champion Finalist

Adding to a big year in business that saw our director Anita Lincolne-Lomax named the 2011 AusMumpreneur of the Year, Babes in Arms can now include Australian Small Business Champion finalist in its accolades.

Babes in Arms, is a finalist in two categories – Entrepreneurship and Specialised Small Business – in the awards, which are the largest small business awards program in Australia.

The Small Business Champion Entrepreneur category is the major award and Babes in Arms will be competing against 30 other finalists from around the country.

Babes in Arms is a wholesale product gateway for retailers and will join small business owners from around the country at the Small Business Champion Awards presentation night at The Westin Hotel in Sydney on 21 April.

Thrilled at the chance to be recognised again at a national level as a leading entrepreneur and industry expert, mother-of-four Anita said it was vital that the work of small businesses was recognised.

“Small businesses really do perform an important role in their local communities and also nationally. Babes in Arms employs local staff and our business is growing through strong customer service, developing active communities through social media and our annual babywearing celebration, The Australian and New Zealand Babywearing Week. We are also committed to connecting with our customers in person as often as possible through babywearing workshops and our product ambassadors attending retailer’s VIP nights,” Anita said.

“Being named a finalist in two categories in the Australian Small Business Champion Awards has added to a whirlwind year for Babes in Arms where I was named the 2011 AusMumpreneur of the Year by the Connect2Mums community and was listed by Shoestring Launch Magazine as a mumpreneur to watch in 2012.

“Our national team has worked very hard to build Babes in Arms to the point it is at right now, and we have big plans for the business in the future,” the babywearing advocate added.

In Australia’s pram-dominated culture, Babes in Arms has successfully raised awareness about the ancient wisdom and benefits of babywearing that promotes a peaceful start to life for new parents and their babies.

Babes in Arms sources the best baby slings and carriers from around the globe to build an select babywearing range that promotes a baby’s natural desire for closeness, but solves a parent’s need to be hands-free.

April 5th, 2012

ERGObaby – The Plus Maternity Photoshoot

Earlier this year Nadine from Plus Maternity  approached us about using one of our ERGObaby carriers in a photoshoot. We jumped at the chance and forwarded both a black and a red ERGObaby Sport Carrier. The resulting images are even better than expected! Both mumma and bub look gorgeous and comfy. What do you think?